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How GE Is Disrupting Itself

How GE Is Disrupting Itself

Capitalize on innovations intended for emerging markets to revolutionize your market of origin.

Author(s): Jeffrey R. Immelt, Vijay Govindarajan, Chris Trimble

Publisher: Harvard Business Review

Date of publication: 2009

See this article on the publisher’s site [Harvard Business Review]

Synopsis

This article is one of the sources used in Manageris’ synopses:

Foster disruptive innovation

Foster disruptive innovation

Game-changing innovations frequently dethrone incumbent players… However, there are many potential pitfalls along the way. How to overcome these challenges?
206a – Synopsis (8p.) Radical Innovation