Intentional Revolutions
Influence employee behavior.
Author(s): Edwin C. Nevis, Joan Lancourt, Helen G. Vassalo
Publisher: Jossey-Bass
Date of publication: 1996
Manageris opinion
Modifying human behavior is a major challenge in any change program. This book covers various possible methods that companies can use to modify behavior, such as communication, participative approaches, coercion, etc., and the situations where each of these methods is more or less relevant.